Custom showcase website presenting a CRM for animal organisations: features by module, packs and prices, testimonials, blog and online trial request.
The problem
After developing DataPet Manager, a custom CRM for a dog club, I wanted to offer it to other organisations in the animal world: clubs, associations, boarding kennels, professionals. It needed a site able to explain software to a non-technical audience, to present the modules and prices, and to collect trial requests.
What I did
- Design, graphic design and development of the custom site with Symfony, alone, from A to Z, in parallel with the custom CRM
- Presentation pages focused on benefits: simplicity for non-technical users, dashboards, GDPR compliance, pick-and-choose modules
- Features presented by module and grouped into packs, with a pricing page
- Testimonials, news blog and trial request form
- Back office to publish articles and manage contact requests
- Cookie consent banner, legal pages and privacy policy
- Direct link to the login area for customers of the DataPet Manager software
Results
- A single site to present the software, its modules and its prices, and to turn visitors into trial requests
- A site that I evolve myself, at the pace of the CRM’s new features

